App developers continue to take advantage of Apple’s recent forced U.S. App Store changes, as Spotify has now added the ability for its subscribers to see audiobook pricing and make purchases via a web view in its iPhone and iPad app.
Spotify announced today that Apple approved its latest update, which includes the audiobook purchasing functionality. This is notable, sue to the ongoing conflict between Apple and Spotify over audiobooks.
When Spotify first submitted the app with audiobooks added, Apple rejected it three separate times, as it claimed the music streaming giant was breaking App Store rules over how purchasing options outside of the App Store are communicated to customers. While Apple allowed developers to email customers about online purchases, Spotify’s email included a link to those purchase options, which Apple did not allow.
Spotify in 2022 surrendered, removing the audiobook purchase informtion from the Spotify app. However, a U.S. District Court Judge recently ordered Apple to allow apps to direct customers to outside purchase options, allowing Spotify to return to selling audiobooks.
In its blog post, Spotify praised the court decision that allowed for the U.S. App Store change.
This change lowers the barriers for more users to embrace their first – or tenth – audiobook, while allowing publishers and authors to reach fans and access new audiences seamlessly. It also helps level the playing field by allowing all developers to offer basic pricing information and easy-to-access links for consumers to purchase digital goods and services through iPhones with no unnecessary steps or additional taxes levied by Apple. In short, this freedom is a win for authors, audiences, and developers everywhere–if the legal ruling stands despite Apple’s continued attempts to stop it.
Spotify previously updated its app to allow Spotify users to upgrade to a Premium subscription using the Spotify website, which prevents Apple from grabbing their customary 15-30% cut of the purchase price.
Although Apple is appealing the court ruling, developers in the U.S. are now allowed to submit app updates that direct customers to locations outside of the App Store for making purchases of apps and in-app content.
